Notes / Publishing / 4 min read

What happens when a post fails

WhizSuite · 2026-08-29

Networks reject files, tokens expire, and captions run long. Decide who looks before the client does.

A person and a window

Someone checks failures in the morning and after big scheduled bursts. Name them per day. A shared responsibility is a missed one.

The window should be shorter than the client's patience. If they refresh the feed at lunch, you want to know by late morning.

Common failures

Expired connections, wrong aspect ratios, banned music, and captions over a limit. Keep a short note of the fix for each so the cover person is not researching from scratch.

Do not keep retrying a rejected claim. If the network rejected the content, read why before you push it again.

Tell the client when it matters

A post that missed a promised hour should be acknowledged if they were waiting on it for a launch. A quiet retry that lands twenty minutes later may not need a speech. Use judgment, then make the rule of thumb consistent.

Do not hide a miss that changed a date-based offer. Honesty is cheaper than a customer who used a dead code.

Fix the cause

If the same account disconnects weekly, the connection is the work. Re-authenticating forever is not a strategy. Assign someone to repair it during business hours.

Log the failure on the row. A month of red badges with no log will be described later as "the tool is flaky," which may or may not be true.

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